Simonetta Ravizza was founded in the 1990's by the family-owned-company, Pellicceria Annabella. Simonetta, Giuliano Ravizza's daugther, joined her father's company to establish her own. In just over 20 years, Simonetta transformed fur into a precious clothing-icon, an easy to wear piece and made it its core. The brand aethetics are casual, sophisticated and modern at the same time while valuing heritage, craftsmanship, glamour and the Made in Italy.
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